Part 1 The problemWhy teams need this
01 · THE PROBLEM
A voice agent that answers 24/7 is only worth it if what the caller said reaches the person who calls them back. This is that handoff. The call ends, and a structured lead appears.
Part 2 How it worksWhat it does, step by step
02 · WHAT IT DOES
When a call with your voice agent ends, the workflow picks up the call analysis and pulls out what an agent needs: property type, budget, preferred area and whether they want an appointment. It files it in Airtable with the summary and transcript, ready for follow-up.
03 · HOW IT RUNS
Step by step, as built.
Take the right event
Retell sends several events per call; only the finished analysis is processed.
Structure the call
The fields that matter for a property enquiry are pulled out of the analysis.
Create the record
One Airtable row per call, ready for the agent's follow-up.
04 · TOOLS AND APPS
Built around the systems already in the process.
05 · WHEN SOMETHING BREAKS
Failure is designed in.
- 1decision point (IF or Switch) checks the data before it moves on.
Standard on every build
- Schema validation before downstream writes
- Retry and error routes for external API failures
- Duplicate-safe processing and idempotent updates
- Human approval where the action carries business risk
- Execution logging for support and audit review
Part 3 The impactWhat it's worth, and how we'd build yours
06 · PROJECTED IMPACT
What it should change in the business.
Projections for a typical deployment. The calculation below shows the math, and you can put in your own numbers.
07 · ROI CALCULATION
How it pays back in your business.
The starting numbers are a hypothetical deployment sized to the projections above. Change any of them to your own volumes and costs, and the math updates underneath.
- Full-time equivalent freed
- 0.2 people
- Gross value
- $17,280
- Running cost
- −$240
- Return per $1 of running cost
- $72
The math: 300 calls logged × 8 min × 12 months × 90% ÷ 60 = 432 hours a year × $40/hour = $17,280. Net value = gross value − $240 running cost a year.
08 · HOW WE'D BUILD YOURS
How we'd build yours.
- Discover: map the current process, systems, volumes, owners and exceptions.
- Design: define the canonical data model, approvals, retries and system boundaries.
- Build: implement credentials, nodes, validation and observable error routes.
- Prove: run controlled data through success, duplicate and failure scenarios.
- Operate: publish runbooks, ownership and measurable service levels.
